The coronavirus has impacted nearly every industry on the planet, but just because they’re impacted, doesn’t mean life is on hold. We’ve seen this in the real estate industry firsthand, that business does need to continue in some shape and form.
If you’re looking to sell real estate, especially if you’re in a coronavirus hot spot, you might have suspected that things are quite different now, and it’s true. If you’re looking to sell real estate, there are some things you need to be aware of, and protocols you should follow.
I’ve seen this firsthand as the Managing Partner at LendPlus, and now, I want to break down some of the major things you should know.
Know that there is still interest
The first thing to keep in mind if you’re looking to sell real estate in a coronavirus hot spot is that there definitely still is interest in real estate. Mortgage rates are low, which means that for those who can swing it, now is actually a very enticing time to finance a property.
Not only that, but many people are making changes, due to work situations, and might be looking to relocate. So the demand for homes is still solid, and there actually is not a ton of supply at the moment.
Be prepared to go high-tech
Because of the need for social distancing, you should be prepared to sell your real estate using virtual tools. You might need to do virtual tours, for example, and do a walk-and-talk explaining your property to interested buyers over video chat.
Other tools such as 3D home tours, or video tours can be extremely helpful. Virtual open houses can help you create a buzz around your property, and show it to many people at once.
Digital marketing tools are your friend
The good news is, there are plenty of digital marketing tools you can take advantage of right now. You should do your research to see which ones are best for you, and fully embrace digital marketing techniques.
The more outside-of-the-box you can think, the more likely you are to be successful.
Make sure health and safety are your priority
Whether you’re selling online or in-person, make sure your prioritizing the health and safety of everyone involved. This means you need to follow all necessary protocols, and ensure that others do the same, such as wearing a mask, sanitizing high-touch surfaces, and keeping distance from others.
Want to learn more?
As a lending professional with decades of experience in finance and real estate, I’ve learned some valuable lessons. Now, I’m sharing what I’ve learned along my journey, to help others elevate their work and maximize their potential.
It’s also my lifelong goal to help cash-strapped entrepreneurs buy a home. Find out how I can help you find the home of your dreams by checking out this article: https://www.entrepreneurshipinabox.com/17327/jacques-poujade-help-cash-strapped-entrepreneurs-buy-a-home/